Call Sentiment Analysis for Business Phone Conversations

NOVA AI helps teams understand the tone of completed calls and create sentiment alerts when conversations meet specific conditions.
Call transcription interface showing a searchable transcript from a business phone conversation.

Why Sentiment Insights Matter

Every customer conversation has context beyond the words spoken. Sentiment insights help teams spot tone, urgency, and potential follow-up needs faster.

Spot Calls That Need Attention

Identify conversations that may require extra review or follow-up.

Understand Conversation Tone

See whether completed calls were positive, neutral, negative, or mixed.

Trigger Smarter Alerts

Create alerts based on sentiment, call duration, and notification preferences.
NOVA Pro Success Score feature card showing call performance scoring.

Call Success Score

Define what success looks like and track performance across every call with customizable scoring
NOVA Pro follow-up feature card showing AI-assisted follow-up and text workflow support.

AI Follow-Ups & Texts

Generate personalized follow-up emails and texts in one click, built from real call context
NOVA Pro advanced insights feature card showing deeper call analysis and reporting.

Advanced Insights

Surface trends, risks, and opportunities across your team, clients, and conversations.

Ready to take your conversations further?

Upgrade to NOVA Pro and unlock the full power of your call data.
AI-POWERED CALL SUMMARIES

From Call Activity to Sentiment Context

NOVA AI helps teams move beyond basic call records by showing the tone of completed conversations.

Call Activity
00:00
Agent:
Thanks for calling, this is Christy, How can I help you today?
00:23
Prospect:
Hi, I’m reviewing my current coverage. It’s been a while since we updated it.
00:45
Agent:
I can help with that. Are you looking to compare options or add coverage?
01:05
Customer:
Both. I want to make sure my policy still fits and isn’t costing too much.
01:19
Agent:
Sounds good. I’ll schedule a coverage review and send over next steps.
01:32
Customer:
Perfect, thank you.
Arrow showing a completed call turning into a searchable transcript.
Arrow showing a completed call turning into a searchable transcript.
Sentiment Context
NOVA AI call sentiment analysis interface showing call recording details, average sentiment, and ending sentiment.
Sentiment Signals
Average sentiment shows the overall tone of the call
Ending sentiment shows how the conversation concluded
Sentiment can appear as Positive, Neutral, Negative, or Mixed

Custom Alerts That Keep Your Team Informed

Sentiment Alerts notify the right people when completed calls meet the conditions you choose.

Custom Alerts Based on
Call Sentiment

Set alerts for calls that match specific sentiment conditions.
Choose the sentiment triggers
Choose average sentiment, ending sentiment, or both.
Filter by call duration
Limit alerts by minimum call length.
Control who gets notified
Choose who receives alerts and how they are delivered.

Sentiment Alert Settings

Dashboard mockup

Where Call Sentiment Analysis Helps Most

Sentiment insights and alerts help teams review the customer conversations that may need more attention, coaching, or follow-up.
Call sentiment analysis gives teams another layer of context, helping them understand not only what was said, but how the conversation unfolded.
Claims Conversations
Performance Review
Renewal Review
Customer Service Calls
Billing concern
New Lead Calls
Service Recovery
Training & Coaching

More Context with NOVA AI

Sentiment is one part of NOVA AI. Together, Smart Summaries, Transcription, and Sentiment help teams review completed calls faster and understand customer conversations more clearly.

Smart Summaries

Get to the key takeaways and action items—fast.
NOVA AI mobile mockup showing call transcription and call review details.

Sentiment

See how the conversation flowed with sentiment insights.

Transcription

Review the full conversation with searchable, AI-enhanced transcription.

Go Beyond Transcription with NOVA Pro.

NOVA Pro builds on NOVA with advanced tools like Success Score, Call Queries, Ask NOVA, and Follow-Ups. Teams can analyze completed calls more deeply, surface specific details faster, and take action with more confidence.

NOVA Pro call report interface showing AI call insights.
Purple rocket ship

"Lightspeed Voice has truly outdone themselves with NOVA, and it’s become an indispensable asset for our business. If you're serious about efficiency and client satisfaction, NOVA is a game-changer."

Jason Cass of Agency Intelligence
Jason Cass
Founder, Agency Intelligence

“That’s really why I love NOVA — it helps me avoid unnecessary callbacks, makes my calls more efficient, and even serves as a learning tool for my team.

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Lance Broat
Venice Print Center

"We use it! It's amazing! Saves so much time taking notes."

Scott G photo
Scott Gaspar
Advanced Systems Group, Inc.

FAQs

Common Questions About Lightspeed Voice's Call Sentiment Analysis. Can’t find the answer you’re looking for?
What is call sentiment analysis?+
Call sentiment analysis helps teams understand the tone of a completed phone conversation, such as whether the call was positive, neutral, negative, or mixed.
How does call sentiment analysis help businesses?+
Call sentiment analysis helps businesses identify conversations that may need review, follow-up, coaching, or extra attention.
Does Lightspeed Voice offer call sentiment analysis?
Yes. Lightspeed Voice offers sentiment insights through NOVA AI, along with Smart Summaries and Transcription.
Can sentiment insights help insurance agencies?
Yes. Sentiment insights can help insurance agencies review policy questions, claims conversations, billing calls, renewal discussions, and other client conversations that may need follow-up.
What are Sentiment Alerts?+
Sentiment Alerts notify selected team members when completed calls meet specific sentiment conditions, such as average sentiment, ending sentiment, or call duration.
Can teams customize Sentiment Alerts?+
Yes. Teams can create alerts based on sentiment type, minimum call duration, assigned recipients, and notification types such as push, system, or browser notifications.
Is call sentiment analysis the same as call transcription?+
No. Call transcription turns the conversation into readable text. Call sentiment analysis helps identify the tone of the conversation.
What is the difference between NOVA and NOVA Pro?+
NOVA includes Smart Summaries, Transcription, and Sentiment. NOVA Pro adds Success Score, Call Queries, Ask NOVA, and Follow-Ups for deeper call analysis and post-call action support.

Understand the Tone Behind Every Conversation

NOVA AI helps teams review completed business phone calls faster with sentiment insights, customizable Sentiment Alerts, Smart Summaries, and searchable Transcription built into Lightspeed Voice.

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